MicroStrategy, now rebranded as Strategy, has made a significant Bitcoin purchase, acquiring 7,633 BTC for $742 million at an average price of $97,255 per Bitcoin. This marks the company’s first Bitcoin acquisition since its rebranding, which reinforced its commitment to maintaining a large Bitcoin treasury. The software company now holds a total of 478,740 BTC, valued at $31.1 billion with an average acquisition price of $65,033 per Bitcoin.
This purchase aligns with MicroStrategy's ongoing Bitcoin strategy, which has positioned it as the company with the largest Bitcoin holdings in the public sector. The company recently announced its updated annual Bitcoin yield target, aiming for a minimum of 15% for 2025. Additionally, Strategy revealed a new logo featuring a Bitcoin symbol, emphasizing its dedication to Bitcoin as a core business asset.
In its fourth-quarter earnings report for 2024, Strategy also disclosed that it had completed $20 billion of its $42 billion capital plan, surpassing initial timelines. This indicates that the company is likely to continue purchasing more Bitcoin in the coming months. The recent acquisition of 7,633 BTC has already had a positive impact on Strategy’s stock, with MSTR stock rising over 2%, reflecting growing investor confidence.
Nikolas Sargeant