On Friday, the Immutable team announced via X that it has launched the Immutable Mobile Gaming Division. This division will target mainstream users on mobile with new growth products, expertise, and investments.
Immutable is going after mobile gamers because over 50% of mainstream gamers play on mobile, generating more than $121B in revenue annually. The team added that games can now link to external crypto payments without incurring a 30% fee.
Immutable X is an L2 scaling solution for non-fungible tokens (NFTs) on Ethereum, with instant trading, massive scalability, and zero gas fees for minting and trading with shared security with the Ethereum mainnet. IMX is down 6.5% today, trading at $0.7463 at press time.