Nikolas Sargeant
Upland, the Web3 Super App, has partnered with the Own the Doge collective to pay homage to the legendary Doge meme on the first-ever International Doge Day.
In a press release shared with Cryptowisser, the team said this partnership bridges the physical and digital worlds by celebrating the iconic Shiba Inu, Kabosu, with a real-world event in Japan and an immersive metaverse experience in Upland.
The Upland team added that the grand opening of the Upland virtual Doge Cafe, situated in the same virtual location as its real-world counterpart, will take place on November 1-2.
The event is open to the entire Upland community, crypto enthusiasts and Doge lovers as they celebrate and witness the live unveiling of a bronzed tribute to Kabosu, generously presented by Bronze The Doge, set against the backdrop of Sakura City Park, Japan.
Furthermore, Upland revealed that they have synchronized the launch of their virtual Doge Cafe and Doge statue with the real-world event. Much like the real-world cafe, attendance is free for all, welcoming Doge enthusiasts, dog lovers, and the Upland community.
Upland players visiting the cafe and newcomers who join the Upland ecosystem via the Own the Doge collective will be rewarded with an exclusive airdropped Doge Block Explorer NFT, marking the creation of the latest iconic landmark in the Upland metaverse.
While commenting on this latest development, Danny-Brown Wolf, chief of staff at Upland, said;
"This collaboration with Own the Doge is a testament to our growth in the Japanese market and our ability to provide an innovative experience in the metaverse that celebrates the culture and its communities. As we continue to build the open metaverse, we’re looking forward to building on this opportunity with the Own the Doge collective with more communities in crypto, blockchain, gamefi, and beyond.”
Upland expanded its services into Tokyo this year and has partnered with two prominent Japanese blockchain communities, indicating its dedication to localizing the metaverse experience and paying homage to Japan's rich culture.
The Upland metaverse offers a plethora of activities for players and creators, including virtual property trading, world-building, collecting, and exciting competitions, such as car racing. The platform also encourages businesses in the Metaverse, enabling entrepreneurs to run their shops and contribute to a flourishing digital economy driven by UPX, Upland's native currency, and Spark, the utility token that fuels value creation within the highly engaged community.
Own the Doge is the moniker of the Web3 collective that secured the rights to an NFT featuring the most iconic image of Doge, depicting Kabosu, the Shiba Inu owned by Japanese blogger Atsuko Sato.
The Doge NFT was initially purchased by PleasrDAO for a staggering 1696.9 ETH, equivalent to approximately $4.8 million at the time. This acquisition made it the most valuable meme NFT globally and the third-most expensive photo ever sold.
International Doge Day is a celebration of Kabosu's enduring legacy. Upland revealed that the Own the Doge collective will unveil a Bronze Doge Statue in Tokyo's Sakura City Park, with the festivities being captured by the same film crew responsible for the official Doge Documentary.
Upland, the Metaverse Super App, is a web3 metaverse platform mapped to the real world on a mission to build the largest digital open economy. Its ecosystem is a diverse community of players, entrepreneurs, creators, developers, and brands, all benefiting from true ownership and guaranteed intellectual property rights powered by blockchain technology.
