Nikolas Sargeant
Brazilian fintech firm Méliuz has officially transformed into the country's first publicly traded Bitcoin treasury company following shareholder approval on May 15. The company acquired 274.52 Bitcoin for $28.4 million, bringing its total holdings to over 320 BTC, valued at approximately $33 million.
Historic day! Our shareholders have approved, by a wide majority, the transformation of Méliuz into the first Bitcoin Treasury Company listed in Brazil.
— Israel Salmen (@IsraelSalmen) May 15, 2025
And today, we took another step forward:
Acquired 274.52 BTC for US$ 28.4M
Average price: US$ 103,604
Achieving a BTC Yield of… pic.twitter.com/y12JlKwW6N
This strategic move positions Méliuz as a pioneer in Latin America, aligning with global trends where companies like MicroStrategy have adopted Bitcoin as a treasury asset. Chairman Israel Salmen emphasized that the company views Bitcoin as a long-term store of value, aiming to maximize Bitcoin per share rather than merely holding it as a hedge.
The announcement has positively impacted Méliuz's stock performance, with shares increasing by over 117% since the initial Bitcoin purchase in March. The company's market capitalization now exceeds $128 million, reflecting growing investor confidence.
Méliuz's decision to adopt a Bitcoin treasury strategy marks a significant milestone in the integration of cryptocurrency into traditional financial practices in Brazil. This development may inspire other companies in the region to explore similar strategies.
Coinbase Breaks Ground as First Crypto Firm in S&P 500
Meanwhile in the United States stock exchange, Coinbase is set to become the first cryptocurrency-native company to join the S&P 500 index on May 19, 2025—a landmark event in the integration of digital assets into traditional finance.
This milestone doesn't just reflect Coinbase's individual success; it also serves as a broader signal that Wall Street is warming up to crypto as a legitimate sector of the economy. Just days before the announcement, Coinbase acquired Deribit, a leading global crypto derivatives exchange, for $2.9 billion. This aggressive expansion into crypto options and futures enhances Coinbase's infrastructure at a time when institutional interest in derivatives is surging.
Together, Méliuz’s pioneering move to become Brazil’s first publicly traded Bitcoin treasury company and Coinbase’s historic inclusion in the S&P 500 signal a new era of legitimacy and integration for crypto in traditional finance.
