Nikolas Sargeant
Masa, the world’s leading decentralized personal data network, announced on Tuesday, February 20th, that it has surpassed over 1.2 million unique wallets and 23 million proprietary data points since its launch in August 2022.
In a press release shared with Cryptowisser, Masa added that it has also gained over 40,000 node operators on the Masa oracle testnet in the past 18 months, even in a bear market.
The growth indicates users’ appetite for full control over their data, helping Masa become one of the fastest-growing Web3 communities ahead of the highly-anticipated mainnet launch in April.
Furthermore, more than 70 businesses within the Web3 ecosystem have become early adopters of Masa’s products, such as Polygon, zkSync, QuickSwap, Injective, and Celo.
Masa highlighted that at the moment, personal data is locked up in walled gardens controlled by big tech. Users’ personal data is resold without their consent or compensation.
The growth of AI has accelerated this landgrab as personal data is consumed in vast amounts to train AI models and agents.
However, Masa intends to change this narrative by shifting control of personal data back to users. The team has launched Zero-Knowledge Soulbound Tokens (zkSBTs), an industry-leading encryption technology that serves as a cookie-less personal data locker. A person’s digital footprint and social graph, which can track a user's internet browsing history or usage of a decentralized application, is encrypted and stored in a completely private way in a personal zkSBT data locker.
The project has also confirmed that its public token sale will commence on March 7th, 2024 on CoinList, one of the leading platforms in the ecosystem. To participate in the community sale, users can register before the March 4, 2024 deadline at 12:00 UTC, the team added.
So far, more than 300,000 participants have registered for the Masa token airdrop. While commenting on this latest development, Masa Co-founder Calanthia Mei said,
“In the age of AI, our personal data is mined and resold by tech companies every day to train AI models and AI agents. Everyone deserves to own and earn from their data. Masa’s invention of zkSBT finally makes this dream a reality: in a little over a year, Masa Network rapidly amassed 1.2 million user wallets, who contributed over 23 million proprietary data points. Our CoinList debut is giving the limelight to our vision: shifting the power of data back to users. ”
The platform seeks to empower users to own, share, and earn from their data. With Masa, users’ personally identifiable information remains private while shared in the data market and with developers. Users can contribute their data and earn passive rewards in the form of MASA tokens.
Furthermore, developers can leverage Masa Network’s data to train AI models, build innovative apps, power decentralized advertising, and more. This is all done privately and securely with Masa's invention of Zero-Knowledge Soulbound Tokens (zkSBTs). The data economy is finally becoming a reality.
Masa is a leading personal data network, empowering users to own, share and earn from their data. Masa has amassed over 1.2 million unique wallets and over 23 million proprietary data points in its exponential growth since its launch in August 2022. It has raised more than $9.2 million in funding from leading investors such as DCG, Anagram and GoldenTree, and was incubated by Coinlist’s Seed Program and Binance’s Most-Valuable-Builder Accelerator.
