Hassan Maishera
TL;DR
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OKX has introduced a social networking feature within its app.
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The feature is set to reduce a “trust gap” in trading communities.
OKX Introduces In-app Social Networking Feature
OKX, one of the leading cryptocurrency exchanges in the world, has launched an in-app social networking feature, aiming to address credibility issues in online trading discussions.
While announcing this earlier today, OKX revealed that Orbit is embedded natively within its app and will begin a phased rollout on Friday to select users in a beta stage.
This social feature allows traders to discuss markets, host livestreams, and execute trades in real time while optionally disclosing verified metrics such as portfolio performance, profit and loss, and win rates.
OKX Managing Partner Haider Rafique stated that,
"This is the first time people using our app will have a native social channel where ideas are shared with posts, livestreams, and group chats. We want to bring similar features and give traders a place where they can share their performance and interpretation of the markets."
OKX added that this product is set to reduce what it described as a "trust gap" in social trading communities, where traders often rely on screenshots or selective disclosures to demonstrate performance.
Orbit will integrate social media-style features with trading tools. The feature will allow users to post market commentary and create public or gated group chats.
Furthermore, the platform also supports "cashtags" — such as $BTC, $ETH, or $SOL — allowing users to tap directly from a post to execute trades within the app's trading interface.
OKX is following the move of other leading platforms, including Binance, which launched Binance Square in 2023. Binance Square is a social platform that allows users to follow traders, share market insights, and interact with creators within its ecosystem.
This latest development comes as OKX continues to attract institutional investors. On Thursday, the crypto exchange said Intercontinental Exchange (ICE), the parent company of the New York Stock Exchange, invested in it at a $25 billion valuation.
The investment effectively grants ICE a board seat and includes plans to launch tokenized NYSE-listed stocks and derivatives on OKX.
